Is that Novel REALLY Dystopian? How Market Trends Affect Incorrect Labeling

14 Mar

yDhftSBDesirable Purity asked me about my inner life, including what my secrets are. If that isn’t enough to intrigue you into reading my latest interview, I also shared a verse of poetry I have never released and shared a message to those  who see me as an inspiration. Desirable Purity also made the lovely banner you see on the left, so check out the full interview by clicking here.

With the Divergent movie releasing in a week, my television commercials are filled with dystopian images – a broken society, a dramatic tension, a fight against suppression. We’ve seen these images before, especially with the recent popularity of The Hunger Games sending this genre into the “What is Hot” category on numerous entertainment websites.

This happens all of the time.

The popularity of one novel is the catalyst for a growing infatuation with that genre. While dystopian has been around for ages, there has definitely been an increase in the recent market – but is the market ACTUALLY filled with dystopian novels or just novels claiming to be dystopian when they are, in fact, something else entirely?

I believe a mixture of both has happened, but I will get into why I think that is later. First, I want to take this moment to clarify that I am not against dystopian novels at all. In fact, my first novel, November Snow, is definitely dystopian, and that was published in 2007, one year before The Hunger Games. So I’ve always been a HUGE fan of dystopian. This piece is more along the lines of how to understand the industry and how we shift popularities by blending genres over time.

So let’s tackle this genre where I believe it gets confused:

There are many novels out there claiming to be dystopian when they probably aren’t. Not really anyway. Instead, they fall into sub-categories, like science-fiction and post-apocalyptic. And not every novel in those categories are dystopian.

What’s the difference? Let’s break it down: (Definitions provided by The Oxford Dictionary)

  • Post-apocalyptic: “Denoting or relating to the time following a nuclear war or other catastrophic event…Denoting or relating to the time following the biblical Apocalypse”
  • Dystopian: “An imagined place or state in which everything is unpleasant or bad, typically a totalitarian or environmentally degraded one.”

And just for clarification reasons:

  • Utopia: “An imagined place or state of things in which everything is perfect.”

Here is the main difference for me: Post-apocalyptic is more about an event’s effect on the world, while dystopian is more about a setting’s effect on the world (like government.) Aliens fighting humans to the death is post-apocalyptic. Aliens setting up a new, controlling government where fights take place is dystopian. Both are science-fiction.

So, why all the confusion?

Actually, I don’t believe there’s confusion at all. Instead, this is generally a marketing strategy, and a successful one at that. When novels are labeled by category, there are many options to consider, but the market often chooses to take advantage of that blurry line in order to gain more readers by convincing them that it is just like the last book they loved. And you know what? Readers might actually love it. (So, yes, I’m not saying this is always a bad thing. I’m just pointing out why I think this happens.)

Personally, I LOVED this article: Dystopian Fiction: What is it Really? 

It explains why Lauren Oliver’s Delirium trilogy and Lauren DeStafano’s The Chemical Garden trilogy are NOT in the same genre despite both of them being labeled as dystopian. As a lover of both of those trilogies, I found myself nodding my head at every sentence of this article. (Also, the writer’s name is Shannon, too. Small world full of Shannon’s. Beware.) It’s definitely worth the read if you want to know more about the differences between the genres.

But because of the blending of these genres, I wanted to add one more thing:

If I had to guess where the market is headed, I would say that this exact blending of genres will cause science-fiction to be the next “big” thing, but who knows what will take over next? My bet is on aliens.

What do you think? Have you seen genres blend during popularity spikes? Do you think the blending affects where the market takes off next?

Join me on FB, and your responses might be used next!

Join me on FB, and your responses might be used next!

On my Facebook author page, I asked what makes a novel dystopian, and here were a few answers:

Alexis Danielle Allinson: Dystopian to me means a darker, non-conformity ending whether it is death, hum drum life goes on, the “bad-guy” takes over or the end of everything. (continued on FB page.)

Dan Thompson: My current WIP ‘Here Lies Love’ touches on dystopian themes. In my story, the sun has disappeared, leaving existence and life futile and mundane. More of subsistence really. My book isn’t about the dystopian setting however, more about how my main character deals with the obstacles thrown at her and how she tries to create a life for herself.

Tell us your thoughts below!

~SAT

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6 Responses to “Is that Novel REALLY Dystopian? How Market Trends Affect Incorrect Labeling”

  1. komarovstyle March 14, 2014 at 1:07 am #

    Nice blog.

  2. Harliqueen March 14, 2014 at 8:37 am #

    Great post, things get so easily mis-labelled these days.

    • Shannon A Thompson March 14, 2014 at 11:48 am #

      Thank you for reading and commenting. I think it’s an interesting topic to debate because I believe they are purposefully mislabeling novels as well as releasing an abundance with the popular crowd. Talking about it helps readers find what they actually want to read, including the mislabeled books.
      For instance, what if I hated post-apocalptic but loved dystopian and picked up The Chemical Garden Trilogy because it’s labeled as dystopian? I would’ve been disappointed.
      ~SAT

Trackbacks/Pingbacks

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    […] Is it really dystopian? […]

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    […] Is that Novel REALLY Dystopian? How Market Trends Affect Incorrect Labeling: Novels are often mislabeled on purpose due to marketing strategies. […]

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